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Art Design Magazine featuring great design, architecture, fashion, graphics and innovation from across the globe.

 
Victra Sport EV Tire

Victra Sport EV

Victra Sport EV is a tire specially designed for electric vehicles. High-dispersion nanotechnology and a high-strength pattern design effectively reduce power consumption thus improving energy efficiency and lengthening range. The optimized pattern design and sound-absorbing foam technology filter out unwanted road and pattern noise and elevate cabin comfort. Footprint optimization technology and a special EV tread compound improve its capacity to cope with high torque and high load, which provide longer tread life.

Victra Sport EV Tire by Maxxis International and Cheng Shin Rubber Ind was selected as a creative illustration of industrial design by the A' Design Award & Competition. Victra Sport EV Tire was awarded the Golden A' Design Award in Vehicle Parts, Auto Accessories and Care Products Design in 2024. The A' Vehicle Parts, Auto Accessories and Care Products Design Award is an international, jury-voted, fair and ethical design recognition program that celebrates outstanding design of car seat covers, GPS systems, roof racks, floor mats, steering wheel covers, car audio, dash cams, air fresheners and more.

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Design Interview of the Day

Design Interview of the Day

Read the latest interviews and conversations on design, creativity and innovation between design journalist and world-famous designers, artists and architects. See latest design projects and award-winning designs by famous designers, artists, architects and innovators. Discover new insights on creativity, innovation, arts, design and architecture. Learn about design processes of great designers.

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