Award Winning Black Label Retail Brand Packaging
Jason Hobson Exhibits The Black Label Retail Brand Packaging
Jason Hobson, the thinktank behind the highlighted work Retail Brand Packaging by Jason Hobson explicates, The contemporary use of colour and industrial typography is juxtaposed against custom photographed black-and-white imagery that communicates the provenance of each product by capturing origin or old world preparation methods. The bold and colourful industrial typography on the black background provides unique personality and immediate brand recognition while enabling variety differentiation among larger sub-families. The result: a creation of sophisticated and distinctive brand & package design. .
Award Winning Black Label Retail Brand Packaging Images: